Debate amongst home based web biz marketers continues over the duplicate content issue. My Internet Marketing friend, Peter Lee, recently wrote about using duplicate content on blogs.© GT Bulmer
http://www.StarrBizz.comPeter Lee, in his
Work From Home Business Blog post,
The Truth About Using Duplicate Content On Your Blogs, offers some additional information and insight into this hotly debated issue.
Peter notes first that "
Duplicate content exists when you have more than one version of the same article or post on your site, or you used the same article to submit to numerous article directories."
Some
home based Internet marketers are concerned that they might get hit with a "Google Penalty" or a "Google Ban" for inappropriate use of
duplicate content.
In his blog post, Peter explains that a Google Penalty is where a penalized site no longer ranks for its own keywords. A banned site is more serious. Banned sites no longer get indexed by Google.
Wanting to test the duplicate content waters, Peter started a new blog using articles also submitted to a popular online article directory. He did make some minor changes to the articles before posting them, including a rewrite of the first and last paragraphs. The blog now has a PageRank of 1 and he is waiting to see if it improves to PR2 in the next PageRank update.
To help present the pros and cons and current thinking of the duplicate content issue, Peter includes quotes from several fellow
home biz marketers. He also highlights one marketer's dilemma relating to the use of "original content" versus "rehashed or duplicate content."
I always enjoy Peter's insightful blog posts highlighting various aspects of online marketing. I recommend you read
The Truth About Using Duplicate Content On Your Blogs to fill in the blanks that I have not included in today's
Web Bizz Blog post.

Sincerely, GT Bulmer
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