Today, I am going to wax eloquent (but briefly) on the benefits of lifelong learning, and I'm going to give you a few quick tips on how to improve your blog posts and articles to get better results for your Internet Home Business.

© GT Bulmer
http://www.StarrBizz.com

I am a dedicated lifelong learner. I believe in the value and wisdom of continually adding to your knowledge base and learning new things, or learning more about the things you already know something about.

Knowledge is power. It empowers you with the information, abilities and confidence you need to stretch beyond your limits. Knowledge is the catalyst that propels you towards your goals, allows you to break free from the limiting realm of the impossible and march triumphantly into the unlimited realm of the possible.

You get knowledge by reading or by listening to audio. The sources are endless, of course, so it helps to narrow your focus to a particular field to draw the most immediate value from it.

My focus right now is Internet Marketing and developing my Internet Home Business. My reading and research choices are diverse: training sites, membership sites, forums and discussion boards, home business blogs, autoresponder subscriptions, ebooks.

Lately, I've been visiting and reading a lot of business blogs. I mean, a LOT of business blogs. The variety of writing styles and content delivery is as different as the personalities of the various Internet Home Business enthusiasts who write the blog posts.

Many of these business bloggers present information, ideas and insight in a way that truly amazes me. I am in awe of their ability to write with such authority and with such purposeful clarity of meaning.

I read these blogs with a dual purpose in mind:
1) To learn from the content they are presenting;
2) To learn from their writing and presentation style.

On occasion, I also run into blogs that are a little more challenging to read. Blogs that either have a layout structure that is tedious or tiring to read (I'm tempted to give up), or have content that is rambling, unfocused and unclear in its meaning, purpose or intent.

I admit that even though I call myself a writer, I am still learning the trade and I do still make my share of mistakes and transgressions. However, please let me share a couple of basic writing tips that may be of benefit to those who are looking for ideas to sharpen up their articles and blogs.

A Simple Structure For Writing Blogs And Articles

a) Introduction: One or two brief paragraphs

b) Body: Three key points of 1-3 brief paragraphs each

c) Close: One or two brief paragraphs

Introduction

Your opening paragraph, or introduction, should serve two specific purposes. It should instantly grab the reader's attention, sparking their interest in wanting to know more. Also, it should immediately hint at what the topic or theme of the article is going to be centred around.

Many readers - especially Internet readers - are highly transient. They are in a hurry, they know what they are looking for and many will make a snap judgement from your opening paragraph whether or not they are going to bother reading more. If your introduction doesn't get their attention and give them a hint of what to expect, many will simply click away from your site.

Sometimes, it can be effective to follow up the introduction with a brief paragraph that tells the reader what your key points are going to be. This helps the reader to know what to expect and to be more tuned in to the points as they come up.

Body

Most blog posts, and the average article, are not intended to be extensive works of insight or revelation. You just want to share a little bit of information or experience with your readers.

In a simple article, I recommend focusing on one specific subject (in your headline and introductory paragraph) and providing just three key points of 1-3 brief paragraphs each to highlight or support the topic.

You can use brief headings, numbers or bullets for each key point. This highlights them as separate points. Headings work best when you have issues with text formatting.

I suggest three key points because information presented in point form is more interesting and much easier to follow than one long rambling description of something. The points break up your text and help your reader to focus on specific bits of information that may be beneficial to them.

You may have noticed that I have been emphasizing the term "brief." In most cases, unless you are an experienced and talented scribe, readers get tired and bored with long descriptions or instructions. Decide on your most relative key points, then whittle your wording down to the most basic and meaningful description you can manage.

Additionally, break your text into short paragraphs. Once again, it helps the reader focus better and stay interested in reading more.

One more recommendation, keep your key points and descriptions tightly focused on your main topic or subject. It can be distracting if you stray off topic, then say something like, "But that's a topic for another blog," or "But I don't have time (or room) to talk about that today." Readers may feel cheated when you do that. Edit the off-topic stuff out and stay away from it.

Close

Like the introduction, I recommend a one-to-two paragraph close.

One paragraph can be a recap of your article: "In today's post, I highlighted the value of lifelong learning, how knowledge is power and I gave you a simple 3-Step structure for drafting basic blogs and articles."

The purpose of the recap is to remind your reader of the important details they just learned in the blog or article and to help anchor the memory of that information in their minds.

The second closing paragraph is your send-off or call to action.

You can either make some enthusiastic and encouraging comment relating to your main topic, then wish your reader success. Or you can make an enthusiastic suggestion to the reader to look into the topic further or get more information by following a recommended action, and then wish your reader success.

Once again, I emphasize the value of keeping these comments brief and on topic and keeping the paragraphs short: one or two sentences, preferably.

What I have given you here is a simple structure for basic blogs and articles. Obviously, this isn't the only structure you can use, and this structure may not fit every purpose. But it is basic and if you want to create clear, meaningful blog posts and articles, you can't go wrong if you follow this outline.

Overall, in today's post I highlighted the value of lifelong learning, how I believe that knowledge is power and I gave you a simple 3-Step structure for drafting basic blogs and articles. If you work at improving your writing and communication skills, you will become a better blogger and will enjoy greater marketing success.

Now, go forth and use blogging and article marketing to highlight your Internet Home Business ideas and opportunities and make your business prosper. All the best of online success to you!

Sincerely,
GT
www.StarrBizz.com - Internet Home Business Ideas and Opportunities

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